Crafting user-friendly digital experiences and visual identities that turn brand vision into measurable business growth.
Leveraging over a decade of brand and visual design experience, I partner with clients to solve complex challenges through clean, intuitive, and human-centered design.
FEATURED WORK
Brands
Websites
User Experience
Print
Almost everything else
Armature Electric
We worked with Armature Electric to bring the brand into the modern era, while maintaining the legacy and reputation they built over the past 97 years.
Brougham Outdoor
We worked with Brougham Outdoor ownership to ensure that their logo conveyed their expertise in being a one-stop shop for finding globally renowned outdoor brands under one roof.
Madison Industrial Group
This new brand identity helped convey the brand's Industrial Automation and Energy Service businesses delivering solutions, services, and products that optimize their customers’ operations.
Madison Group
With this new brand identity, we worked with the Madison Group to develop a new website that shared its ethos, services, and impact as a business leader.
BCARA
Once the brand identity was established, our team worked to design and develop a website for BCARA that included easily navigable resources and member registration and login.
Dr. Patricia Mills
This visual brand identity helped Dr. Patricia Mills connect with clients and partners to rapidly grow her Wholistic Health practice.
Earthly
Earthly's User Experience + User Interface Design and visual brand identity assisted them in educating and empowering individuals to take action on social and environmental issues.
UBC Thunderbirds
While working with the University of British Columbia Athletics & Recreation Department, I developed and built out strategic creative directions for UBC Varsity events, apparel/uniforms, as well as various digital and print collateral.
Creative Pulse
This visual brand identity helped Creative Pulse sell hundreds of event tickets with one third of the work as well as doubled their social media reach.
Wrec Pac
Development of the Wrec Pac visual brand identity helped them create product awareness that resulted in sales to multiple yoga studios and boutiques as well as a presence at product Tradeshows.
Herschel Supply Co.
Herschel Supply Co. is intently focused on timeless design, from the product to the presentation, everything is created with design in mind.
Birken House Bakery
Birken House Bakery's visual brand identity improved its visibility at local craft markets. The increase in demand allowed them to open a new larger capacity bakery.
Arc’teryx Equipment
Various print projects completed for Vancouver’s outdoor apparel and gear company.
Logos
Various icons and wordmarks I have developed.